WENN

PETA has awarded James Cameron its 2010 Proggy Award for Outstanding Feature Film for Avatar.

According to Entertainment Weekly, ‘Proggy’ stands for progress.

A post on the PETA website states that the movie offers “an overarching message of decency, understanding and compassion as well as breathtakingly beautiful CGI that heralds a new era in filmmaking (one that we hope marks the coming end of the use of live animals in entertainment)”.

It is thought that Avatar has earned $509m (£312m) in the US and more than $1bn (£614m) worldwide.

Avatar won the ‘Best Picture’ prize and writer/director/co-producer James Cameron was named ‘Best Director’ at the recent Golden Globes.